Rethink & Diversify Securities Inc. (R&D) is a registered Exempt Market Dealer (EMD) that specializes in raising capital for private companies, unlocking the investment potential of closely-held businesses before they embark on public trading with an Initial Public Offering (IPO). In this blog post, we will delve into the unique role of EMDs and how R&D empowers investors to diversify their portfolios with private investments in assets such as apartment buildings, farmland, tech startups, and more.

The EMD Advantage

What is an Exempt Market Dealer (EMD)?

An EMD, or Exempt Market Dealer, is a registered securities dealer with a crucial role in the financial ecosystem. EMDs work with private companies seeking capital infusion, helping them secure the necessary funds before transitioning into the public stock exchange through an IPO. Private companies, often closely-held, rely on EMDs to raise capital from sophisticated investors.

Private Investments that Fuel Growth

R&D specializes in offering investment opportunities in a diverse range of assets, including:

  • Apartment Buildings: A key player in the real estate market, investing in apartment buildings offers the potential for steady rental income and long-term growth.
  • Farmland: Farmland investments can provide a stable income source and are often seen as a valuable addition to a diversified portfolio.
  • Individual Hotels: Hotel investments offer exposure to the hospitality industry, with the potential for capital appreciation and steady cash flow.
  • Pre-IPO Tech Companies: Investing in tech startups before their IPO can lead to significant returns, making it an attractive option for investors seeking growth.
  • Industrial Warehouses: Industrial property investments can provide reliable rental income, especially in the era of e-commerce and logistics growth.

Your Investment Journey with R&D

Customized Approach

When you engage with R&D’s Dealing Representatives, the journey begins with a thorough assessment of your current investment portfolio. This evaluation is followed by a comprehensive know-your-client (KYC) assessment to understand your financial circumstances, goals, and risk tolerance. R&D is committed to offering investments that are both suitable for your situation and aligned with your objectives.

Tax-Advantaged Investments

Many of the private investments available through R&D are eligible for inclusion in registered accounts such as RRSPs and TFSAs, providing potential tax advantages that can enhance your investment strategy.

Access Investment Options

Ready to explore the investment opportunities available to you? Reach out to a Dealing Representative in your province and schedule a meeting. Our knowledgeable representatives are positioned across multiple provinces, including Ontario, Quebec, Alberta, British Columbia, Saskatchewan, Manitoba, PEI, Nova Scotia, and New Brunswick.

Our Journey: Respecting the Capital

R&D’s journey began eight years ago in Saskatchewan with a fundamental mission: to RESPECT THE CAPITAL. Since then, we’ve grown, expanded our licensing to multiple provinces, and have established a network of Dealer Representatives near you. These representatives are ready to sit down with you, understand your unique situation and objectives, and guide you through the investment opportunities available.


Rethink & Diversify Securities Inc. serves as a bridge between private companies seeking capital and investors looking to diversify their portfolios with private investments. Our commitment to understanding your needs and providing suitable investment opportunities has been at the core of our growth and success.

Are you ready to embark on your investment journey with us? Contact a R&D Dealing Representative today to discover how we can help you unlock the potential of your capital and achieve your financial goals.